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User Interface Designs and Effective Service Delivery of Deposit Money Banks in Port Harcourt, Rivers State, Nigeria

Nwabuatu, Emmanuel Nnajiubah PhD

Abstract

This study examines the relationship between user interface designs and effective service delivery in deposit money banks operating in Port Harcourt, Rivers State, Nigeria. With the increasing digitalization of banking services, understanding how interface design elements influence service delivery effectiveness has become crucial for competitive advantage and customer satisfaction. The study adopts a descriptive survey research design, focusing on three key dimensions of user interface design: visual hierarchy and clarity, navigation efficiency, and responsiveness and accessibility. Data were collected from 384 bank customers and 96 banking staff across twelve deposit money banks in Port Harcourt using structured questionnaires. Findings reveal significant positive relationships between all three UI design dimensions and service delivery effectiveness, measured through transaction completion rates, customer satisfaction, and service turnaround time. The study concludes that strategic investment in user- centered interface design can substantially enhance service delivery outcomes in the Nigerian banking sector.

Keywords

User Interface Design Service Delivery Deposit Money Banks Digital Banking

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