Effect of Entrepreneurial Alertness on Survival of Small and Medium Enterprises in Makurdi Metropolis, Benue State
Abstract
This study examined the effect of entrepreneurial alertness on survival of Small and Medium Enterprises in Makurdi Metropolis, Benue State. The study utilized both primary and secondary sources from a sample of two hundred and eight (208) respondents obtained by the use of a structured questionnaire. The data collected were analyzed using descriptive statistics such as frequency, simple percentage and the hypotheses was tested using t-statistics and the probability value of the regression analysis. The hypotheses of the study were analyzed using the t-statistics values of the regression estimates. The result of the regression analysis indicates that Scanning and searching have a negative effect on survival of Small and Medium Enterprises in Makurdi Metropolis, Benue State and the effect is not statistically significant (p>0.05) and not in line with a priori expectation. Association and connection has a positive effect on survival of Small and medium enterprises in Makurdi Metropolis, Benue State and the effect is statistically significant (p<0.05) and in line with a priori expectation. Evaluation and judgment have a positive effect on survival of Small and medium enterprises in Makurdi Metropolis, Benue State and the effect is statistically significant (p<0.05) and in line with a priori expectation. The researcher concluded that in order to find a means to increase the entrepreneurial alertness, it is necessary to understand factors that link directly with entrepreneurial alertness such as; scanning and searching, association and connection together with evaluation and judgment of the opportunities found within the vicinity of the entrepreneur. It was recommended among others that the ability to scan and search for opportunities should be the goal of every entrepreneur. This can be increase through structured trainings organized by the relevant stakeholders to increase the ability to recognize opportunities.
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