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Corporate Entrepreneurship and Survival of Selected Micro Enterprises in Nigeria

Okechukwu Ferdinand CyrilNwuche, PhD

Abstract

The study examined the effect of corporate entrepreneurship on the survival of selected micro enterprises in Nigeria. Specifically, the study focused on determining the effect of strategic renewal and new business venturing on the survival of micro enterprises. A descriptive survey research design was adopted, with a population of 41,469,947 micro enterprises across Nigeria, from which a sample size of 400 operators was determined using the Taro Yamane formula. Primary data were collected through a structured questionnaire, and the test of hypotheses was carried out using multiple regression analysis. The findings revealed

Keywords

Corporate EntrepreneurshipStrategic RenewalNew Business Venturing

References

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