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Strategies for Remedying Poor Communication Skills among Entrepreneurs in Rivers State

J. Amesi (Ph.D) and P.C. Okwelle (Ph.D)

Abstract

The study investigated strategies for remedying poor communication skills among entrepreneurs in Rivers State. Two research questions were posed to guide the study and one hypothesis was formulated and tested at 0.05 level of significance. The entire population of 250 was studied by the researchers and no sample was drawn. Data for this study were collected by means of questionnaire titled “Strategies for Remedying Poor Communication Skills among Entrepreneurs in Rivers State (SRPCSERS)’’. A total of 245 entrepreneurs who returned their instrument were studied. The questionnaire adopted a modified four point Likert scale. Test-retest method was used for the reliability test, while the validity test yielded reliability co-efficient of 0.89. Mean and standard deviation were used to analyze the research questions while t-test for large group mean was used to test the hypothesis. Findings revealed that the strategies for effective verbal communication are necessary and essential for entrepreneurs in Rivers State. There is also the need for effective remedies to communication skills by entrepreneurs. Based on the findings, recommendations were made amongst which were that entrepreneurs in Rivers State should make effort to attend workshop and seminars as to help them improve in their communication skills; strategies and remedies to poor communication skills should be adopted and followed effectively as to enhance poor communication skills among entrepreneurs; practicing of effective communication skills, speech and attentiveness should be regularly done by entrepreneurs in Rivers State.

References

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