Corporate Financial Analysis of Cadbury Plc: An Edward Altiman’s Discriminant Financial Model Investigation
Abstract
The study examines the corporate financial analysis of Cadbury PLC in Nigeria. Secondary data are collected from Annual Reports and Accounts of Cadbury Plc 2018. Edward Altman’s discriminant financial model was used for the analysis. The study shows that Cadbury PLC will not fail; because, the result is above 2.675 as stipulates in the discriminant financial model. The study concludes that Cadbury PLC performances is outstanding in terms of prudent financial management, product development and efficient customers’ service delivery as evident in the analysis. Hence, the study recommends that the firm should improve on the quality of products so as to increase the market value of shares and shareholders’ wealth maximization. The management of Cadbury PLC should focus on training and retraining of manpower that will enable the firm to respond to the increasing customers’ demand. Investors should invest massively in the company’s shares in the stock market; because, Cadbury PLC is financially sound and stable in her operations.
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