Job Satisfaction and Service Culture in the Banking Sector in Rivers State, Nigeria
Abstract
The study examined the relationship between job satisfaction and service culture in the banking sector in Rivers State, Nigeria. The survey was based on nineteen commercial banks with a sample size of 304 employees. Objective of the study was to investigate the link between job satisfaction and service culture in the banking sector in Rivers State. Questionnaires formed the over competitors.In addition, more consideration should be given to employee job satisfaction which is known to effect service culture instrument for data collection. Research hypotheses were analysed with Pearson Product Moment Correlation Coefficient tool on the strength and direction of the relationship between the variables. Outcome showed a significant correlation between job satisfaction and service culture. Thus, it was concluded that job satisfaction is essential to promote employees’ commitment to exhibit service culture towards achieving quality service.It was also recommended that the management of the banking sector should effectively implement and promote schemes to encourage job satisfaction among employees to develop service culture, employees’ engagement as a commitment and to achieve quality service to have a viable edge
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