Impact of Television Telecast Strategy on Students' Attitude Towards Basic Science and Technology in Jos South, Plateau State, Nigeria
Abstract
This study investigated the impact of television telecast strategy on students’ attitude towards Basic Science and Technology in Jos South, Plateau State, Nigeria. The study adopted a quasi- experimental research design, specifically the non-equivalent pre-test–post-test control group design. The population comprised 1,793 JS II students, consisting of 854 males and 939 females, in public junior secondary schools in Jos South Local Government Area of Plateau State during the 2024/2025 academic session. A sample of 115 JS II students was drawn from two public junior secondary schools. Three research questions and three hypotheses guided the study. The Basic Science and Technology Attitude Questionnaire was used for data collection. The instrument was subjected to face, content, and construct validity. The observations and comments of the experts were incorporated into the final version of the instrument, while Kendall’s coefficient of concordance was used to determine the level of agreement among the experts, yielding a coefficient of 0.76. Construct validity was established using factor analysis, which produced a Kaiser-Meyer-Olkin measure of sampling adequacy of 0.767, indicating that the data were suitable for factor analysis. The reliability of the BSTAQ was determined using Cronbach’s alpha coefficient, which yielded a reliability coefficient of 0.866, indicating high internal consistency. Both descriptive and inferential statistics were used to analyse the data. The findings suggested that the television telecast strategy provided an interesting and stimulating learning environment that sustained students’ concentration and reduced boredom associated with conventional classroom teaching. It was recommended that Basic Science and Technology teachers should adopt the television telecast instructional strategy to improve students’ attitudes towards the subject.
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