Architectural Strategies for Wayfinding and Circulation in Multiplex and Entertainment Centres: Evidence from A Nigerian Case and International Precedents

Hart Isabella Ibifubara; Uchenna Paul Bethels

doi:10.56201/ijemt.vol.12.no1.2026.pg123.130

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Architectural Strategies for Wayfinding and Circulation in Multiplex and Entertainment Centres: Evidence from A Nigerian Case and International Precedents

Hart Isabella Ibifubara and Uchenna Paul Bethels

Abstract

Multiplex and entertainment centres are public buildings that integrate cinema auditoria with retail, dining, and leisure functions, resulting in high pedestrian density and intricate circulation networks. The architectural complexity of these environments often presents challenges related to spatial legibility, user orientation, and efficient movement, particularly in developing urban contexts where such building typologies are relatively recent. This study examines architectural strategies that enhance wayfinding and circulation in multiplex and entertainment centre design through a qualitative, design-based comparative approach. A Nigerian reference case, Silverbird Entertainment Centre, Abuja, is analysed alongside two international precedents; Étoile Cinémas, France, and Watermark WestQuay Cinema, United Kingdom. Spatial analysis focuses on circulation configuration, spatial hierarchy, and visual connectivity using floor plan interpretation and architectural description. Findings indicate that centralized circulation systems anchored by visually dominant atria, clear functional zoning, and strong visual connections across levels significantly improve navigational clarity and reduce reliance on signage. The study concludes that effective wayfinding should be embedded within architectural form and spatial organization from the conceptual design stage. The research contributes contextually adaptable design guidance for architects and developers engaged in multiplex and entertainment architecture in Nigeria and similar urban environments.

Keywords

Wayfinding; circulation; multiplex architecture; entertainment centres; spatial legibility

References

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Architectural Strategies for Wayfinding and Circulation in Multiplex and Entertainment Centres: Evidence from A Nigerian Case and International Precedents

Abstract

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