Submit your papersSubmit Now
For Enquiries: [email protected]
IIARD LogoIIARD

The Power of Innovation: Achieving Sustainable Performance in Cement Manufacturing Industry in Nigeria Through Artificial Intelligence

John Chidume Anetoh PhD, Chinelo Blessing Onuorah, Vivian Chioma Anetoh Ajakpo PhD, Jeffery Chukwujekwu Obiezekwem PhD, Edwin Chukwu Okoro PhD, and Chijioke AC Okoye

Abstract

The challenges ranging from human errors, repetitive manual labour, unnecessary delays and orthodox as well as conventional operation processes experienced in some cement manufacturing industry are the motivations that instigated this study. Artificial Intelligence has emerged as a transformative technology which has reshaped the business landscape across various industries such as cement industry. Therefore, this study assessed the effect of Artificial Intelligence on sustainable performance in cement manufacturing industry. Specifically, the study investigated how AI driven operational efficiency system, AI driven innovative product quality system and AI driven competitiveness systems enhance the sustainable performance in cement manufacturing companies in Nigeria. Relevant literature was reviewed while the study was anchored on the diffusion of innovation theory. The study adopted a positivistic oncology and used descriptive research design using a survey approach. The population and sample size were obtained and the respondents accessed using the research instrument. The instrument was validated and reliability of the measuring instrument established. The formulated hypotheses were tested using structural equation modeling statistical technique at 5% level of significance. The findings of the study showed that AI driven operational efficiency system has a very significant and positive effect on t he sustainable performance in selected cement manufacturing firms in Nigeria. The findings showed that AI driven innovative product quality system has a very significant and positive effect on sustainable performance. The study established that AI driven competitiveness system has a significant and positive effect on sustainable performance in cement manufacturing firms in Nigeria. The researchers recommend among others that cement manufacturing firms should continue to prioritize strategic investments in AI technologies for enhanc

Keywords

AIOperational EfficiencyInnovative Product QualityCompetitivenessNigeria.

References

Adeleke, A., & Amusa, O. (2021). AI and organizational efficiency: Evidence from Nigerian businesses. International Journal of Business Management, 20(3), 456-472. Adeleke, B.O., Adeyemi, T.I., & Ogunleye, J.O. (2023). Artificial Intelligence and competitive advantage: an Analysis of Nigeria’s manufacturing sector. Journal of Business and Management, 12(1), 45-60. Adenekan, O. A., Solomon, N. O., Simpa, P., & Obasi, S. C. (2024). Enhancing manufacturing productivity: A review of AI-Driven supply chain management optimization and ERP systems integration. International Journal of Management & Entrepreneurship Research, 6(5), 1607-1624. Adeoye, B., & Elegbede, T. (2022). The impact of AI on knowledge sharing in Nigerian enterprises. Journal of Information Technology, 15(2), 123–137. Adeoye, O. & Elegbeleye, O. (2018). Understanding the adoption of AI in Nigerian manufacturing: an innovation diffusion theory perspective. Journal of Technological Innovation, 14(2), 121-136. Adeyemi, T. (2022). Artificial Intelligence and Knowledge Management: Implications for Emerging Economies. Journal of Business and Technology in Africa, 10(1), 54–70. Adeyemo, A., Ogunbiyi, S., & Oluwole, F. (2021). The role of AI in enhancing agricultural productivity in Nigeria. African Journal of Agricultural Economics, 9(2), 201–215. Adeyemo, A., Olusola, A., & Bisi, O. (2022). Leveraging AI for operational efficiency: The Nigerian experience. African Journal of Management, 8(3), 231–245. Adigwe, C.S., Olaniyi, O.O., Olabanji, S.O., Okunleye, O. J., Mayeke, N. R., & Ajayi, S.A. (2024). Forecasting the future: the interplay of artificial intelligence, innovation and competitiveness and its effect on the global economy. Asian Journal of Economics, Business and Accounting, 24(4), 126-146. Agarwal, R., & Narain, R. (2021). AI adoption in developing economies: Opportunities and challenges. Journal of Business Research, 132, 786–797. Agrawal, R., Majumdar, A., Kumar, A., & Luthra, S. (2023). Integration of artificial intelligence in sustainable manufacturing: current status and future opportunities. Operations Management Research, 16(4), 1720-1741. Agwu, M.O. (2021). Strategic implications of artificial intelligence in manufacturing. Journal of Strategic Innovation and Sustainability, 16(3), 23-39. Ajayi, K., Ogundele, L., & Bamgbose, F. (2022). AI and knowledge sharing: Case studies from Nigeria. Technology and Society, 8(2), 207–224. Akinola, A.A. (2023). Economic and regulatory factors influencing AI adoption in Nigerian manufacturing. International Journal of Technology Management, 40(4), 85-97. Akinsolu, M.O. (2022). Applied artificial intelligence in manufacturing and industrial production systems: PEST considerations for engineering managers. IEEE Engineering Management Review, 51(1), 52-62. Akinyemi, S., & Adebayo, A. (2021). Artificial intelligence adoption in emerging markets: Challenges and opportunities. Journal of Business Research, 124, 319–327. Al-Aali, Y.A., Al-Harthi, S.A., & Al-Zahrani, M.S. (2020). Strategic Capabilities and AI Integration: A Resource-Based View Perspective. International Journal of Business Strategy, 30(4), 87-102. Anetoh, J.C., Anetoh Ajakpo, V.C., Nwatu, B.C. & Eboh, S.O. (2025). Innovative digital marketing platforms and sustainable development of bottled water businesses in Nigeria. Innovations, 80(1), 53-69. Anetoh, J.C., Anetoh, V.C., Okeke Goodfaith Nnenna, Okeke-Ezeanyanwu J.A. & Obiezekwem, C.J. (2020). Entrepreneurial marketing and performance of chemical manufacturing firms in Nigeria. British Journal of Management and Marketing Studies, 3(3), 67-84. Anetoh, J.C., Okafor, C.A., Obiezekwem, C.J., & Okeke, L.N. (2022). Influence of entrepreneurial marketing dimensions on sustainability of plastic manufacturing firms in Anambra State. African Journal of Business and Economic Development, 2(1), 115-132. Anetoh, V.C., & Anetoh, J.C. (2016). Effect of financial leverage on company performance: a study of selected quoted companies in Nigeria. International Journal of Social Sciences and Conflict Management, 1(2), September, 1-40. Anetoh, V.C., Anetoh, J.C., Okeke, G.N., Obiora, F.C., & Uzoamaka, E.C. (2020). Financial leverage and performance of beverage manufacturing companies in Nigeria. International Journal for Innovative Research in Multidisciplinary Field, 6(5), 360-366. Ayoade, A., Bamidele, O., & Adewale, J. (2021). AI and manufacturing efficiency in Nigeria: A theoretical review. Journal of African Business, 22(2), 123-145. Dike, G.N., Anetoh, J.C., Eboh, S.O. & Obiorah, K.C. (2021). Performance appraisal methods and employee performance of selected firms in Anambra State of Nigeria. Journal of Business. Dike, G.N., Anetoh, J.C., Obiezekwem, C.J., & Eboh, S.O. (2021). Organizational justice and employee performance of government owned polytechnics in Anambra State of Nigeria. Li, L., Lin, J., Luo, W., & Luo, X.R. (2023). Investigating the effect of artificial intelligence on customer relationship management performance in e-commerce enterprises. Journal of Electronic Commerce Research, 24(1), 68-83. Ndungu, J.K. & Sije, A. (2023). Effect of AI strategies on performance of commercial banks in Kenya. International Journal of Social Sciences and Humanities Research, 11(4), 114-120. www.researchpublish.com. Nwankwo, F., Adebayo, O., & Johnson, T. (2023). Accelerating AI adoption in Nigerian manufacturing: Strategic insights from the Innovation Diffusion Theory. Journal of Technological Innovation, 18(1), 55-72. Nwankwo, R. (2023). Leveraging AI for operational efficiency in emerging markets: A focus on Nigeria. Journal of in Developing Economies Management, 5(3), 34-48. Nwogugu, E. (2023). AI and economic growth in Nigeria: Strategies for implementation. Nigerian Journal of Economic and Social Studies, 18(2), 45-58. Obafemi, O., & Johnson, T. (2022). Artificial intelligence in Nigerian financial services: Challenges and opportunities. Journal of African Business Studies, 15(4), 289–303. Obafemi, O., & Johnson, T. (2023). The role of AI in enhancing operational efficiency: A Nigerian perspective. International Journal of African Business, 15(2), 123-140. Obi, O., & Kalu, U. (2021). AI in developing countries: Challenges and opportunities. African Business Technology Review, 9(2), 59–72. Ogunleye, O., & Owolabi, S. (2023). The role of infrastructure in AI implementation in Nigeria: A critical analysis. International Journal of Technology and Management, 11(1), 67-79. Oke, A., & Olayinka, O. (2022). Barriers to AI adoption in Nigerian enterprises. Journal of Technology Management, 25(4), 299-315. Okeke, C., & Nwosu, R. (2023). Innovations in healthcare logistics using artificial intelligence: A Nigerian perspective. Journal of Health Technology in Africa, 4(1), 73–82. Okeke, G.N., Anetoh, J.C., Obiezekwem, C.J., Anetoh, V.C., Okafor, C.A., Ebomah, E.M., and Ikpo, K.P. (2020). Effect of economic indicators on the performance of Oladapo, T.I., & Ogunleye, M.B. (2019). Leveraging AI for Competitive Advantage in Nigerian Manufacturing: A Resource-Based View. Journal of African Business Studies, 10(2), 74- Olanrewaju, A.A., Alabi, A.O., & Salawu, T.O. (2021). Strategic Use of AI in Business Process Automation: A Resource-Based Approach. International Journal of Business and Economic Research, 14(5), 451-466. Olawale, K. (2023). Best practices for AI adoption in emerging markets: The Nigerian experience. Global Tech Review, 12(3), 119–135. Olowe, J., & Eze, M. (2021). Challenges and opportunities in AI adoption in Nigerian enterprises. African Journal of Digital Transformation, 7(4), 89–102. Orjinta, H.I. & Anetoh, J.C. (2025). Achieving sustainable performance of deposit money banks in Nigeria through artificial intelligence strategie

More Articles from WORLD JOURNAL OF INNOVATION AND MODERN TECHNOLOGY