IIARD International Institute of Academic Research and Development

INTERNATIONAL JOURNAL OF MARKETING AND COMMUNICATION STUDIES (IJMCS )

E-ISSN 2545-5273
P-ISSN 2695-2173
VOL. 8 NO. 4 2024
DOI: 10.56201/ijmcs.v8.no4.2024.pg1.8

---

Market Structure Analysis of Agrochemicals in Nasarawa State, Nigeria

N.G. Okoli, A. M. Okeke, Z.T. Nyiatagher

---

Abstract

The study analysed the market structure of agrochemicals in Nasarawa State, Nigeria, focusing on socio-economic characteristics of agrochemical marketers and the degree of market concentration of these marketers. Using stratified sampling technique, data were collected from 165 marketers across six Local Government Areas via structured questionnaire. The collected data were analysed by employing descriptive statistics and the Gini coefficient. The findings on the socio-economic characteristics of agrochemical marketers revealed that the agrochemical market in the study area is dominated by married males within the productive age group, possessing a substantial educational background but with minimal cooperative involvement. The finding on the concentration of agrochemical market in the area revealed a high market concentration with a Gini coefficient of 0.58, indicating significant inequality in sales distribution. This suggests a monopolistic market structure where a few marketers dominate sales. The study recommended establishing market information centers to improve communication and flow of information between agrochemical marketers throughout the marketing system in addition to encouraging cooperative formation among marketers to enhance market efficiency and equitable profit distribution.

keywords:

Market; Structure; Agrochemicals; Nasarawa State; Nigeria

---

References:

Abah, D.A., Abu, G. A. and Ater, P. I (2015) .Analysis of the Structure and Conduct of Paddy
Rice Marketing in Benue State, Nigeria. American Journal of Marketing Research, 1(2):70-
Agyo, Z.B. and Ornan, H. (2021). Rice Farmers, Socio-economic Characteristics Influencing
Adaptation to Climate Change in Taraba State, Nigeria, Journal of Agriculture and
Environment. 17(1):39-48.
Carvalho, F.P. (2006). Agriculture, Pesticides, Food Security and Food Safety. Environmental
Science and Policy, 9: 685-692.
Dayyabu, L.M., Ma’ule, U.M. and Dalhatu, A. (2021). Influence of Socio-economic Variables on
Paddy Rice Marketing in Selected Markets in Bauchi State, Nigeria. Journal of
Agricultural Economics, Environment and Social science, 7(1):252-265.
Devi, P.I., Manjula, M. and Bhavani, R.V. (2022). Agrochemicals, Environment, and Human
Health. Annual Review of Environment and Resources, 47: 379-421
Ekeleme, V. (2022). In Nigeria’s Nasarawa State, CBC and Partners Advance Biofortified
Products Commercially. Retrieved from https://www.harvestplus.org/.
Emodi, A.I. and Agwu, E.A. (2018). Influence of Marketers Socio-economic Characteristics on
Rice Production in South East Nigeria. PAT, 14(2):111-120.
Flamm, K. and Varas, P. (2022). Effects of Market Structure on Broadband Quality in Local U.S.
Residential Service Markets. Journal of Information Policy, 12: 234-280.
Garcia, W. (2023). Market Structure: Understanding the Dynamics of Competitive Economies.
International Journal of Economics and Management Sciences, 12(4): 1-2.
Gbigbi, T.M. and Ndubuokwu, G.O. (2022). Determinants of Agricultural Insurance Patronage
among Crop Farmers in Delta North Agricultural Zone, Delta State, Nigeria. Ege Univ.
Ziraat fak. Derg., 59(2): 235-248.
Isah, M.A., Abdullahi, S.O., Aliyu, A.A. and Sadiq, S.M. (2023). Assessment of the Agro-Input
Supply sector in Kogi State, Nigeria. Agricultural Socio-Economics Journal, 23(1): 59-68.
Issa, F.O., Mani, J.R., Abdullahi, M.L. and Kagbu, J.H. (2020). Analysis of Agrochemical
Marketing in Kura Local Government Area of Kano State, Nigeria. Nigerian Journal of
Agricultural Extension, 21(4): 79-86.
Lynham,
J.
(2018).
Principles
of
Microeconomics.
Retrieved
from
https://pressbooks.oer.hawaii.edu/
Obulamah, N.M., Salau, E.S., Luka, E.G. and Umar, H.S. (2022). Factors Affecting the Adoption
of Agrochemical Safety Measures among Crop Farmers in Southern Agricultural Zone of
Nasarawa State, Nigeria. Diyala Agricultural Science Journal, 14(2): 165-174.
Ogaji, A., Odine, A.I., Adeniji, O.B. and Ibrahim, F.D. (2013). Marketing of Agrochemicals in
Makurdi, Benue State, Nigeria. International Journal of Marketing and Technology, 3(11):
1-10.
Okpukpare, B.C., Adebayo, O. and Ukwuaba, I.C. (2021). Smallholder Farmers’ Access to
Agricultural Insurance Schemes: An Analysis of the Inhibitors in Kogi State, Nigeria.
Turkish Journal of Agriculture-Food Science and Technology, 9(12): 2159-2165.
Tiku, N.E., Sanusi, S.O., Adedeji, I.A. and Ebira, A.J. (2017). Socio-economic Factors Affecting
Local Rice Production in Biase Local Government Area in Cross River State, Nigeria.
Conference proceedings of the 18th Annual National conference of the Nigeria Association
of Agricultural Economics Held at Federal University of Agriculture, Abeokuta, Nigeria.
16th – 19th October, 2017. Pp.11.
Toluwase, S.O.W., Osundare, F.O. and Adekunmi, A.O. (2019). Economic Analysis of Rice
Marketingin Some Selected Local Government Areas of Ekiti state, Nigeria, European
Journal of Food Science and Technology, 7(4):9-23.
Zalkuwi, J. (2019). Economics Analysis of Rice Marketing in Mubi North Local Government Area
of Adamawa State, Nigeria, Agricultural Science And Technology, 11(4):356-359.

DOWNLOAD PDF

---

Back