IIARD International Institute of Academic Research and Development

RESEARCH JOURNAL OF MASS COMMUNICATION AND INFORMATION TECHNOLOGY (RJMCIT )

E-ISSN 2545-529X
P-ISSN 2695-2475
VOL. 10 NO. 3 2024
DOI: https://doi.org/10.56201/rjmcit.v10.no3.2024.pg99.117

---

Virtual Media Application and Workplace Communication in Telecommunication Employees of IHS Towers and ZTE Nigeria Limited in Lagos State, Nigeria

OCHOR, Ruth Udoka, MBAZIE, Sunny Chiawolamoke Jeremiah (Ph.D), AGBO, Benedict Obiora (Ph.D)

---

Abstract

This study examined virtual media application and workplace communication in telecommunication employees of IHS Tower and ZTE Nigeria Limited in Lagos State, Nigeria. The objectives of the study were to find out the ways telecommunication employees of IHS Tower and ZTE Nigeria Limited engage in job performance using virtual media among others. The theoretical framework of the study was the technological determinism theory and adaptive structural theory. The research design adopted for this study was the descriptive survey design. The population of this study consisted of the IHS Tower and ZTE Nigeria Limited workers (staff) in Lagos state. According to the telecommunication companies Administrative Officers in 2023, the total population of IHS Tower is 600 and ZTE Nigeria Limited is 185. The total population is 785 (Seven hundred and eighty-five). To obtain the required sample size, Krejcie and Morgan Table was used to obtain the sample size of 254. While the sample size for interview schedule is four (4) key managers of the two telecommunication firms. Two sampling methods were used by the researcher namely: purposive sampling and multi-stage sampling. Data for This study obtained using copies of questionnaire and interview guide. Data were analysed using the descriptive and inferential statistical analysis. Finding revealed that the ways the telecommunication employees of IHS Tower and ZTE Nigeria Limited engage in job using virtual media were through replacing work plans and related procedures to fit the new reality, clarified priorities, agreed on common system to signal availability for work, break up larger team into smaller cross-functional ones with clear mission and reporting line, provided data to ensure timely, regular and descriptive feedback, and did a skill-mapping among the workers to potentially under stretched workers. The study concluded that the proactive...

keywords:

Virtual Media, Workplace Communication, Telecommunication, Employees

---

References:

Bell, B. S., & Kozlowski, S. W. (2002). A typology of virtual teams: Implications for effective
leadership. Group & Organisation m Management, 27(1), 14 – 49.

Cascio, W. F. (2014). Managing a virtual workplace. Academy of Management Executive,
14(3), 81–90.

Duarte, D. L., & Snyder, N. T. (2016). Mastering virtual teams: Strategies, tools, and
techniques that succeed (3rd ed.). Wiley.

DOWNLOAD PDF

---

Back