IIARD International Journal of Economics and Business Management (IJEBM )
E-ISSN 2489-0065
P-ISSN 2695-186X
VOL. 3 NO. 5 2017
Shafaatu Bello Habib
The paper is based on the structure and conduct of retail and wholesale rice marketers in kano state, Nigeria. A total of 182 questionnaires were administered to respondents (retailers and wholesalers) in the study area. Purposive sampling technique was adopted based on concentration of rice market in the market areas selected. The result of market structure shows freedom of entry and exit, large number of sellers, adequate market information on prices. These characterized the market as a perfectly competitive one. Market concentration was shown by the percentage of Gini coefficient obtained which was 0.2% for retailers and 0.087% for wholesalers. The study further recommended that favourable market conditions should be improved such that more wholesalers will find it easier to join the rice market.
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