IIARD International Institute of Academic Research and Development

WORLD JOURNAL OF ENTREPRENEURIAL DEVELOPMENT STUDIES (WJEDS )

E-ISSN 2579-0544
P-ISSN 2695-2483
VOL. 10 NO. 5 2025
DOI: 10.56201/wjeds.v10.no5.2025.pg11.21

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Influence of Music on Entrepreneurial Culture, Family Business and Society: An Entrepreneurial perspective

CHUKWUKA, Ernest Jebolise PhD, Maureen Ada UCHE PhD, Apaokueze Tessy Nkechi PhD

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Abstract

This study is a research investigation with the main objective of ascertaining the nature of influence music has on Entrepreneurial culture and society. The study adopted an exploratory and systematic review method which used secondary source of data. The result confirmed a direct connection between Music, that’s singing, dancing, and listening to good songs and Entrepreneurial success. This means that playing music with all of your heart will help your spirit and psyche, it is less expensive than therapy, and scholars have said that it can lead to your entrepreneurial success. The studyencourages all entrepreneurs to cultivate and treasure the ways that music can influence their business and always look out for the great attributes that music abilities can provide in your employees, and cherish and grow your own musical pastimes which this study has confirmed that it can lead to entrepreneurial success. There is no denying music's influence on culture and society. It has the capacity to unite individuals, mold identities, mend injuries, and spur transformation. As we continue to progress as a civilization, music will surely play a significant part in molding our future and defining our common experiences. Music entrepreneurial culture is a vital tool for economic development of Nigeria and Music industry. It enhances personal development and foster creativity. It is quite clear that Music as an integral part of culture. Additionally, the study found a positive and direct relationship between music and entrepreneurial culture and society, indicating that music helps employees develop an entrepreneurial culture that improves performance and can lead to entrepreneurial success.

keywords:

Music, Entrepreneurial culture, Entrepreneurial Success, Performance, Entrepreneurship, Family Business

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