IIARD International Institute of Academic Research and Development

IIARD International Journal of Economics and Business Management (IJEBM )

E-ISSN 2489-0065
P-ISSN 2695-186X
VOL. 10 NO. 7 2024
DOI: 10.56201/ijebm.v10.no7.2024.pg227.238

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Digital Competencies Possessed by Business Education Students for Management of Small-Scale Businesses in Rivers State Universities

Prof E.A Amadi, Nyemaekile Wogboroma (Ph.D); Levi, Nkechi Beauty

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Abstract

The study examined the digital competencies of Business Education students for managing small- scale businesses in Rivers State Universities. Guided by two objectives, research questions, and null hypotheses tested at a 0.05 significance level, a descriptive survey design was used. The population consisted of 644 final-year Business Education students, with a sample of 322 students (50% of the population), including 198 students from Ignatius Ajuru University of Education and 124 from Rivers State University. Data were collected through a structured questionnaire, and z- test statistics were used to analyze the hypotheses. Findings revealed that organizing workshops on digital skills, periodic training for lecturers, and incorporating digital skills into the Business Education curriculum would enhance digital competence. While students possess key digital competencies in communication, accounting, computing, and advertising, digital advertising skills were notably lacking. The study recommended that the government should integrate computers and other ICT tools into universities to enhance learning and improve academic performance.

keywords:

Digital Competencies, Business Education Students, Management of Small-Scale

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